Hey there!
I'm Alicia John.

A creative strategist turning research, culture, and user behavior into bold ideas built to perform.

Loop

PRODUCT STRATEGY • CO-FOUNDER

Bra fitting meets computer vision.

An award-winning app that empowers both people and businesses alike.

SERVICE DESIGN • DESIGN STRATEGIST

Developing a STEAM Play Kit service.

A subscription concept designed to support parents, spark early learning, and build long-term brand loyalty.

EXPERIENCE STRATEGY • PRODUCT DESIGNER

Redesigning Providence's tour app.

A research-led app redesign helping people discover and support local public art.

A game about Surveillant Pigeon Drones, tons of motion graphics, a SpongeBob iPad holder, a dark children's comic book, and a whole lot more.

Hello! I am a product designer and strategist,

designing meaningful solutions with playful imagination, research-driven methodology, and a deep understanding of the human experience.

A STEAM-focused toy subscription that supports children's development while building brand loyalty for Fisher-Price.

Renovating a tour app showcasing the vibrance of the public art in Providence, Rhode Island.

A mobile bra fitting service using computer vision to match users with their perfect fit while providing key sales insights to retailers.